Magic and CGX, Explained
Both companies provide remote team members. What each one is built to solve is different.
What Magic Does
Magic (getmagic.com, formerly Magic Assistant) provides dedicated remote executive assistants to businesses and individuals. According to their site, candidates go through a multi-step screening process and in-house training, and a matching team assigns the assistant to you.
Magic co-manages the assistant, so you get an account manager as a point of contact and ongoing training for the person supporting you. Service is billed weekly with no locked-in contracts or setup fees, and you can scale up, replace an assistant, or cancel at any time. They also offer around-the-clock task coverage as an add-on, priced by the hour, with a block of hours included in their full-time executive assistant service.
Information about Magic taken from their public website, last reviewed September 24, 2026.
Delegation vs. a System
Magic solves the management problem.
You don’t have to recruit, train, or supervise — they handle that for you. That’s real value, and it’s the reason a lot of busy owners choose them. What a delegation service doesn’t do is change the operation underneath.
If leads still land in four different places, if nothing follows up automatically, if your CRM was never configured to move a job from first call to final invoice, and if none of the work is documented — then even a well-managed assistant is working inside a broken system. You delegate the tasks, but the structure that keeps losing you jobs stays exactly where it was.
A delegation model
Takes work off your plate and manages the person doing it.
A systems model
Redesigns how the work flows, then puts people inside a structure that already works.
Both are legitimate. They fix different things.
Magic vs CGX: Side-by-Side Comparison
A comparison of models, not checkmarks. Statements about Magic reflect only what they publish about themselves.
Choose Based on Your Bottleneck
When Magic Is the Right Call
Choose a delegation service like Magic if:
- You already know exactly which tasks you want off your plate
- Your systems and follow-up are set up and working
- You want someone else to handle recruiting, training, and day-to-day management
- You want flexible billing with no long commitment
- Your constraint is your own calendar, not your company’s structure
When CGX Is the Better Fit
Choose a systems-first partner like CGX if:
- You’re not sure whether you need a person, a process, or better software
- Leads come in through several places and follow-up depends on memory
- Your CRM exists but nobody set it up to actually manage the work
- You need someone who understands how a trades or service office runs day to day
- You’d rather have one team handle people, systems, and marketing than coordinate three vendors
Not Competing for the Same Job
Magic and CGX aren’t competing for the same job.
The right choice depends on whether you primarily need help getting tasks done, or a connected business system built around the gaps in your operation.
If you know what to delegate and just want it handled without managing anyone, a delegation service will serve you well. If work keeps falling through the cracks and you can’t quite name where, start with a diagnosis instead of a hire.
What are the alternatives to Magic?
Alternatives fall into two groups. Delegation and staffing services provide an assistant and manage that person for you. Operations partners like CGX assess the business first and build the systems the assistant works inside. Which group fits depends on whether your bottleneck is your own time or your company’s structure.
Is CGX a Magic competitor?
Only partially. Both place remote team members, so there’s overlap. But CGX starts with an assessment and can also build your CRM, automations, AI call capture, website, and marketing, which is outside a delegation service’s scope.
Does Magic work with service businesses?
Magic serves a broad range of businesses and executives rather than specializing. CGX is built around how a service-business office actually runs: inbound calls, scheduling, estimates, follow-up and collections.
Does CGX also provide dedicated assistants?
Yes. Virtual Executive Assistants and Virtual Social Media Marketing Assistants are part of what we do, in English and Spanish. The difference is that we place them into a documented process and a working CRM instead of handing you a person and wishing you luck.
Can I use both?
You can. Some businesses source help one place and have someone else design the operation. It works, as long as somebody owns the system design. Problems usually start when nobody does.
How do I know which one I need?
Take the free CGX Assessment. If it shows your systems are solid and you simply need to hand off your calendar and inbox, we’ll tell you that — and a delegation service may be the faster path.
